The Trump family’s WLFI has unveiled the Macro Strategy reserve to support leading crypto projects like Bitcoin, Ethereum, and other cryptos at the forefront of reshaping global finance.
According to World Liberty Financial, the initiative will serve as a strong financial pillar, enabling WLFI to enhance stability, boost expansion, and improve confidence. The Macro Strategy Reserve aims to mitigate market volatility and ensure a resilient financial ecosystem by diversifying WLFI’s holdings across a range of tokenized assets.
The reserve will also empower WLFI’s investment in innovative projects, support ecosystem development, and seize unfolding opportunities within the DeFi ecosystem. WLFI said that the ‘well-capitalized’ reserve emphasized its commitment to transparency and long-term sustainability. The reserve would also reinforce trust among WLFI’s community and stakeholders.
World Liberty Financial pushes tokenized assets boundaries with traditional finance partnership
Dear WLFI Community,
We are thrilled to announce a transformative initiative that marks a significant milestone in our journey together. World Liberty Financial (WLFI) is proud to unveil the Macro Strategy, our strategic token reserve designed to bolster leading projects like…
— WLFI (@worldlibertyfi) February 11, 2025
World Liberty Financial disclosed that it was actively engaging with recognized financial institutions to contribute tokenized assets to its reserve in alignment with its mission to bridge traditional finance and DeFi. The collaborations will offer mutual benefits, including public blockchain visibility, innovative marketing opportunities, and joint PR and branding efforts.
The contributed assets will be held in WLFI’s publicly accessible wallets to provide institutions with transparent exposure to the crypto community. As per WLFI, institutions will directly engage with its ‘vibrant community’ to ‘showcase its commitment’ to innovation through strategic initiatives. Collaborative marketing campaigns will highlight these partnerships and position participating institutions at the top of the expanding financial landscape.
World Liberty Financial said its strength was in its dynamic and engaging community, calling on its community for support and active participation as it ‘set sail’ on this journey. The Trump-affiliated crypto project said that a detailed Macro Strategy proposal would soon be available on its governance forum. WLFI encouraged its community to review the proposal, provide feedback, and share their insights to help shape this historic plan.
World Liberty Financial loses over $21M after purchasing 8 tokens for its reserve
Lookonchain’s data revealed that WLFI’s recent purchase of eight tokens resulted in a loss of more than $21.78M. According to Lookonchain, WLFI spent 156.67K USDC to acquire 273.94K MOVE only two weeks after buying 2.4M MOVE valued at ~$1.9 million. Arkham’s on-chain data also revealed that WLFI had accumulated a huge amount of ETH, including the 3.191K 3TH worth over $10 million, which was bought on January 29th.
World Liberty Financial bought 56.317K ETH worth over $189.9 million at $3.373K per ETH and made a significant loss of over $14 million. WLFI also bought 647 WBTC worth $68.5 million at $105.9K per WBTC, making a loss of over $2 million. Other purchases contributing to millions in WLFI’s losses included the acquisition of 19.39K AAVE worth $6.69M at $346, which resulted in a loss of over $$1.17 million. WLFI also lost more than $1.64 million after buying 5.77M ENA worth $5.45 million at $0.94 per ENA.
More losses were incurred in the purchase of 40.7M TRX worth $10 million at $0.25 per TRX, resulting in a loss of about $227.65K. WLFI bought 256.3K LINK valued at $6.7 million at $26.14 per LINK token and ended up losing more than $845K. The purchase of 2.39M MOVE worth $1.88 million at $0.78 per MOVE and 134.2K ONDO worth $250K at $1.86 per ONDO also resulted in a combined loss of over $78K.
Nevertheless, Donald Trump Jr. said the family was proud of what it continued to achieve in crypto, adding that he truly believed that WLFI would ‘revolutionize CeFi and DeFi’ to become the future of finance. “We are just getting started,” said Trump Jr.
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