Crypto.com to offer crypto services to 4 million UAE Tawasal Superapp users

- Crypto.com will integrate its crypto service offering into the UAE’s Tawasaal mobile chat application.
- The partnership will proceed in a two-stage deal.
- Crypto.com will receive referrals to Tawasaal local partners and also gain access to the app’s 4 million+ users.
As more UAE entities team up with crypto exchanges and blockchain providers to offer crypto services. A UAE AI Blockchain and tech firm, Tawasal Al Khaleej, will work with Crypto.com, a global crypto exchange regulated in the UAE, in a two-stage deal to offer its 4 million Tawasal Super messenger application crypto services.
As per the announcement, crypto.com will become the exclusive crypto partner for the Tawasal mobile messenger application – a UAE-developed mobile app offering high-quality calls and chats. In the first stage of the deal, Tawasal AlKhaleej will refer crypto.com to their local partners, and in the second, Tawasal will offer crypto.com’s offering to their 4 million users.
This announcement follows a recent partnership between Tawasaal and the Abu Dhabi Chamber of Commerce and Industry.
Eric Anziani, President and COO of Crypto.com noted that the partnership with Tawasal will open up a world of possibilities to integrate crypto.com services with their projects. He adds, “Giving simplified access to cryptocurrency will not only encourage adoption but also progress the development of our industry.”
“Partnering with Crypto.com is about expansion, driving growth, and making the Crypto services even more attractive for UAE consumers”, said Khamis AlShamsi, Chairman of Tawasal Alkhaleej.
Eric Leandri, CEO of Tawasal, also added that the combination of Tawasal services with digital assets and blockchain allows for a safe, interactive, and easy-to-use digital experience for customers. He added, “Tawasal SuperApp is poised to provide Crypto.com with unparalleled visibility and expose their financial products to the local market, further expanding their reach and presence.”
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Lara Abdul Malak
Lara Abdul Malak is a tech journalist for more than 15 years. She covers blockchain, crypto, tokenization and Web3 news coming out of the MENA region. She wrote for Cointelegraph Arabic Middle East. She studied political science at the American University of Beirut. She got interested in blockchain after interviewing Vitalik Buterin in 2014.
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