Cipia, the AI and computer vision technology company, has secured a contract from an existing global OEM customer to integrate its Driver Sense driver monitoring system (DMS) into four heavy-duty truck models. Production is scheduled to commence in Europe during Q4 2025. This significant deal represents an expansion of Cipia’s existing partnership with the automaker, which had previously incorporated the company’s systems into several car models.
Driving safety enhanced with advanced technology
The heavy-duty trucks will feature Renesas System on Chip (SoC) technology, incorporating Cipia’s innovative AI and computer vision system. This system is designed to enhance vehicle safety by detecting driver drowsiness and distraction. Using cutting-edge technology, Cipia’s Driver Sense system aims to reduce accidents on the road, contributing to a safer driving environment.
Cipia’s CEO, Yehuda Holtzman, speaks out
Yehuda Holtzman, the CEO of Cipia, expressed his pride in the deepening partnership with the European automaker and its significant contribution to road safety. He emphasized the company’s successful performance in 2023, achieving more than double the total design wins. This expansion into the heavy-duty truck segment marks another milestone for Cipia’s continued growth and technological innovation in the automotive industry.
Cipia’s integration of the Driver Sense system into these heavy-duty truck models further strengthens its portfolio. It now includes an impressive 61 design wins across nine different OEMs in Europe, China, and the United States. This global presence underscores the company’s commitment to delivering intelligent sensing solutions to enhance vehicle safety and performance worldwide.
Decades of expertise in computer vision
With over a decade of research and development in proprietary computer vision technology, Cipia has established itself as a leader in the field. The company’s products are trusted by OEMs globally and are currently implemented in vehicles on the road. Cipia’s dedication to advancing AI and computer vision technologies has positioned it as a key player in the automotive industry’s evolution toward safer and smarter vehicles.
Looking ahead to a safer future
Integrating Cipia’s Driver Sense system into heavy-duty trucks represents a significant step forward in pursuing safer roadways. By leveraging AI and computer vision technology, Cipia’s system will contribute to the prevention of accidents caused by driver drowsiness and distraction, ultimately saving lives and reducing injuries.
As the automotive industry prioritizes safety and innovation, partnerships like the one between Cipia and its OEM customers demonstrate the commitment to pushing boundaries and adopting cutting-edge solutions. With production slated to begin in Europe in Q4 2025, the journey towards safer heavy-duty trucks takes a significant leap forward.
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