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Sorare to bring new partnerships and investments in women’s sports

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TL;DR Breakdown

  • Sorare has announced its investment in women’s sports
  • The company has decided to increase its staff size and partnerships by using some part of the $680 million fund

Sorare, a Non-Fungible Token (NFT) platform valued at $4.3 billion, has decided to support women’s representation in sports, starting from investing in women’s football. It added that it wants to build a bridge between sports and digital entertainment by seeking new active partnerships and hirings. 

The marketplace has recently finished its successful $680 million funding event. Sorare, during an interview, said that it plans on expanding its business by bringing community-led programs and fresh hirings.

The company is highly involved in Nicolas Julia, the Chief Executive Officer (CEO) of the company, told that he wants to 

In addition to the company’s involvement in community-led football programs to help underprivileged youth, Nicolas Julia, the Chief Executive Officer (CEO), highlighted that Sorare also supports women’s representation in sports. Their mission is to encourage the sport of impoverished entrepreneurs in sports and gaming.

Sorare ready to expand its staff

Sorare CEO also highlighted that the company would be using the raised funds for its business-related objectives, beginning with bringing new talents to the company by a hiring drive.

The Paris-based NFT company focusing on sports witnessed so much popularity in September after raising $680 million funding headed by SoftBank. 

“There’s a lot of space to be filled in Europe and the US,” he added.

He noted that with the help of fresh collaborations, the company would be able to bring football tournaments and teams to the NFT world. Sorare has enough funds to start a new project by joining hands with other institutions and top 50 national teams, and top 20 football leagues. 

In addition, the company aims to keep some part of the fund for mobile-based plans. Adding that up to this point, the company is doing great, Julia notified that their first fantasy game would be based on mobile.

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