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France Positions Itself as a Global Leader in Artificial Intelligence

In this post:

  • France is becoming a significant player in the artificial intelligence (AI) industry.
  • The recent Viva Technology conference in Paris illustrated how France is quickly advancing in AI.
  • French President Emmanual Macron pointed out that France is leading Europe in the AI Industry.

France is emerging as a significant player in the artificial intelligence (AI) industry, positioning itself as a potential AI superpower.  The recent Viva Technology conference in Paris illustrated how France is quickly advancing in AI and the considerable funding that French AI companies are getting from investors like Amazon and Microsoft.

Also Read: France and China Announce Joint Declaration on AI, Vow for Closer Collaboration

One notable example is H, an AI firm formerly known as Holistic, which received $220 million in a seed funding round. Some of the major investors included Amazon and former Google CEO Eric Schmidt. Such investments in AI demonstrate increasing faith in France and its capabilities in the field. Earlier this month, Microsoft invested 4 billion euros ($4.4 billion) in France, making this its largest investment in the country so far. 

Viva Technology Conference Showcases AI Innovations

The Viva Technology conference showcased AI innovations. The event included the โ€˜AI Avenueโ€™ that comprised key players in the American market including Salesforce and AWS. Generative use cases were showcased throughout industries and in some emerging categories like beauty. Lโ€™Oreal, the French based beauty company, recently launched โ€œBeautyGeniusโ€ an AI based beauty adviser which shows the extent of AI integration.

France Positions Itself as a Global Leader in Artificial Intelligence
Image source: All in Tech

 French Finance Minister Bruno Le Maire, in an interview with CNBC, stated: 

โ€œFrance is the leader in artificial intelligence in Europe. We want to have our own artificial intelligence being created and being developed in France.โ€

Meta and Google AI Labs Anchor Franceโ€™s R&D Ecosystem

France is one of the leading countries in Europe in terms of AI research and development, with key facilities like Meta AI Research and Google AI Research in Paris. 

โ€œFrance stands as one of Europeโ€™s most vibrant innovation hubs, and the nation nurtures a thriving startup scene, marked by significant strides in AI.โ€

Etienne Grass, managing director of Capgemini Invent in France

While France has been strong in the field of AI research and academics, it has struggled to turn this talent into viable businesses. However, this trend is shifting gradually as some researchers, as well as artificial intelligence engineers, begin to venture into new companies out of the like of labs such as Meta and Google.

See also  Jeff Bezos bets millions backing Nvidia rival Tenstorrent in a funding round

Macron Rallies Tech Giants to Make Paris Global AI Hub

French President Emmanual Macron pointed out that France is leading Europe in the AI Industry while agreeing that Europe is still behind the U.S.

โ€œItโ€™s insane to have a world where the big giants just come from China and the U.S.โ€ 

Last week, Macron met with tech giants, including Erick Schmidt, LeCun of Meta, and Manyika of Google, to discuss plans to make Paris the global center of AI. According to Macron, the issue for Europe is how to speed up AI development while ensuring responsible regulation. As previously reported by Cryptopolitan, the EU recently passed the new AI Act to regulate it.

Also Read: European Court of Auditors Criticize EU for Failing to Coordinate AI Investments

The AI Act includes specific prohibitions on legally acceptable AI systems, as well as requirements for risk assessment and disclosure, and penalties for violation. France has been particularly vocal in its views regarding the EU AI Act, claiming that it could harm the progress of AI technologies.


Cryptopolitan reporting by Brenda Kanan

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