A recent dYdX Foundation announcement on July 23 introduced Chris Grundy as the new marketing strategy lead. The dYdX Foundation mentioned that Chris’s assignment to the post is part of its mission to expand the dYdX ecosystem.
The announcement revealed that Chris joined the crypto industry in 2015 and has significant experience in its markets. The dYdX Foundation highlighted Chris’s previous experiences in crypto companies, including Coinbase, Glassnode, and Bitbond. Chris was the vice president of marketing at Glassnode, the EU Marketing Manager at Coinbase, and held two marketing roles at Bitbond.
The dYdX Foundation further divulged how these roles played a significant role in developing the companies. According to the announcement, Chris created data-driven marketing strategies, increased user engagement, built brands, promoted international growth, and more in his previous roles.
The dYdX Foundation expects Chris’s role to build its global marketing efforts, manage brand strategy and communications, build community engagement, and more. The foundation believes these roles will enable communities, decentralized governance, and developers.
dYdX Chain releases Version 5.0 software updates
On June 12, the dYdX Chain received its version 5.0 software updates, introducing new elements like isolated markets, LP vaults, and soft open interest cap. These improvements are part of the dYdX ecosystem plan to scale.
According to the dYdX Foundation, Chris’s appointment as the marketing lead comes after the exciting v5.0 launch. The foundation mentioned Grundy would create brand awareness and community growth around the v5.0 developments.
The foundation appreciated Chris’s experience in marketing, making him a favorable candidate for dYdX’s marketing leader. The v5.0 update notably enabled over 800+ listable markets.
“Chris’s extensive experience in the crypto industry, coupled with his proven track record in driving marketing innovation, makes him the ideal person to help us scale our marketing efforts.”
Charles d’Haussy, dYdX Foundation’s CEO
Chris Grundy appreciated dYdX’s contribution to innovations within decentralized finance. The current dYdX marketing lead revealed that he joined the foundation at an exciting time and is looking forward to building dYdX’s success.
The dYdX ecosystem has registered several updates this year, improving its user experience and growth. Luganodes tweeted that the v5.0 update improved dYdX’s capabilities and that more features are expected. The thread touched on several features introduced in the software update, mentioning their contributions to trading, liquidity provision, price stability, and permissionless markets coming in the future.
dYdX believes the U.S. should let DeFi grow
A May 22 dYdX blog post about the FIT21 bill explained why the U.S. should allow DeFi to grow. The exchange outlined the significant benefits created by crypto and DeFi. dYdX also mentioned the continued opposition among lawmakers against DeFi advancements. However, the exchange insisted that the country was better positioned to lead global DeFi development.
Earlier this year, Gary Gensler, the U.S. SEC’s chairman, declared several DeFi projects as securities. The U.S. SEC has been taking action against multiple crypto projects this year, including Kraken, Binance, Uniswap, and Coinbase.
In April, the U.S. SEC filed a lawsuit against Uniswap, one of the largest DeFi platforms and decentralized exchanges. A tweet explained why some believed the U.S. SEC would not win against the DEX. The tweet further mentioned the recent DeFi Education Fund’s lawsuit against the commission.
