The Rise of AI Influencers: Shaping the Future of Social Media Engagement

In this post:

  • AI tools generating social media content and virtual influencers raise authenticity concerns.
  • TikTok is launching AI selfie avatars and brand influencers, blurring the lines between humans and AI creators.
  • Verified human digital identities via blockchain could address AI-driven social media issues.


The transition from the current GenAI savvy to the actual practical, working, and accessible guardian of social media begins to reshape the existing social media picture. Alternative strategies by artificial intelligence tools and gatekeepers are gradually becoming vital to controlling social engagement and playing a role on platforms such as TikTok and Instagram.

AI influencers: The new reality

After all, this can be a concerning form where the content is generated and distressed and an apocalyptic doom to all human creators. The remedy to this problem is what blockchain technology can accomplish with verified human digital identities. Recently, TikTok said it would launch an in-app feature for users to give them an AV feature for their selfies. People can add pictures to the tool; hence, these will be transformed and published with different posture and style variations. Finally, they can be installed or shared through the device as the next caller ID.

Through it, anyone with a poor artistic talent will have an outstanding avatar capable of being established. Together with these, it is free and instantaneous; thus, it provides necessary funds and drops the access threshold. In this way, that is a noble and decent goal, which is great in theory, and this is only where it starts. Nonetheless, another new undertaking by TikTok is to develop some AI-driven influencers that could be used to advertise for the brands; people talk about different topics and do those things that the influencers are already doing – they would be AI-influenced and not human. 

Blockchain’s role in identity verification

The idea of AI influencers is not new, as quite famous profiles like Imma and Shudu already own hundreds of thousands of followers. Conversely, up to this point, though, when talking about digitally created influencers, they have been far more expensive to launch than the one that is a real human being. That’s changing fast. The application of AI software suites that include ChatGPT, Midjourney, and more enables ordinary people to create high-class content with minimum effort, which results in wider exposure for ordinary people. 

There is no reason to assume that this trend will stop, and very soon, other people, especially stars, will create their AI influencers. They could then create these social media identities and use them to publicize anything they want. Think of bot accounts and easily automated programs already setting sails in social media channels, and steer your imagination to the trouble they could cause.

Disclaimer.The information provided is not trading advice. Cryptopolitan.com holds no liability for any investments made based on the information provided on this page. We strongly recommend independent research and/or consultation with a qualified professional before making any investment decisions.

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